#mdw24
On the occasion of #mdw24, Caleido inaugurated Caleido Contract Café: a temporary café in Via Maroncelli 2, Milan, where design week adventurers could enjoy a convivial coffee by Moak and discover live the furnishings and complements of a group of made-in-Italy companies: Olev lamps, Sitia and Codutti furniture, Matteo Pala carpets and Prodital Leather complements.
MM Company curated the project, also taking care of the interiors, brand identity and production. For the occasion we teamed up with Older Studio and Studio Auriga to make uniforms for the staff, introducing the new Caleido symbol. Edithmarcel has also designed the “Amami a Milano” capsule for Caleido, celebrating the romantic soul of Caleido.
